NEW YORK—January 2017—At the 2017 X Games in Aspen, Colorado, all medal winners will receive a custom gold, silver, or bronze “medal” guitar at the winner’s podium, provided by D’Angelico Guitars.
Hosted by ESPN, the X Games take place from January 26th to the 29th and are located at Buttermilk Mountain. It will feature X Fest, a four-day interactive festival offering sponsor activations, entertainment, games, attractions, food and other activities for all ages. Located through the base of Buttermilk Mountain, X Fest will also include live music, athlete autograph signings, interactive games, giveaways, and much more.
The January games also mark the beginning of X Games’ year-long anti-bullying campaign, Shred Hate, which, through a collaborative effort with some of the most innovative bullying prevention programs in the country, will activate students to stand up to bullying with their peers. The campaign will also include an intensive in-school curriculum for schools near X Games locations, as well as on-site bullying prevention information and activities at the Games.
In support of the Shred Hate campaign, D’Angelico is hosting two giveaways, with a grand prize of two gold medal guitars signed by The Chainsmokers. One will be available for X Games attendees only to enter to win via an on-site photo scavenger hunt, while the second giveaway will run for two weeks, starting January 26th, on D’Angelico’s Instagram and Facebook pages (@dangelicony).